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Principal

Jules Matthews

Co-Founder

Creative and operational force behind the guest experience, design strategy, and brand aesthetic. Oversees floorplan development, design decisions, and property setup with a focus on functionality and style.

30+
Years in market
3
Operating STRs
41 properties
Total portfolio
10
Outside Redington Beach
Background

Jules is the creative and operational force behind the guest experience, design strategy, and brand aesthetic. Her work ensures that every property delivers a premium feel across architecture, furnishings, and guest satisfaction.

She oversees floorplan development, design decisions, and property setup with a focus on functionality and style, tailored to both short- and mid-term rental guests along Florida's Gulf Coast.

Together with Jason, she has helped shape a repeatable development model already in execution — combining deep project experience with operational excellence across the Gulf Coast.

Highlights
    01Specifies the full material palette and floorplan before ground breaks
    02Operates the completed residences as a luxury STR portfolio on Florida's Gulf Coast
    03Co-architect of a repeatable coastal residence model with 30+ properties
    04Tailored design language for short- and mid-term rental guests
Direct line

Reserve a private call with Jules.

30 minutes. No platform between you and the principal.

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Co-principal

Jason Matthews

Founder & Managing Partner

Leads development strategy, construction oversight, and project execution. Background spanning residential and commercial development including principal participation in the $5B Pittsburgh waterfront redevelopment and multi-billion-dollar oil and gas ventures.

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